Intelligence layer

The operating system for hyperlocal marketing.

CYNQ turns a campaign brief into a complete plan - with the right promoters, channels and budget. It stays with you through execution, measurement and the next campaign.

See how it works
Campaign · Paav Bhaji Masala - Mumbai

Objective, KPIs & audience

Reading objective0%

Objective

Drive trial of the new masala range among urban home cooks in Mumbai ahead of the festive season.

Sampling reach1.2MProduct trials45KBudget₹38L

Audience

Home cooks 25–45Young familiesOnline grocery buyersMumbai metro

Concepts

Masala Mornings

Sampling counters at kirana entrances during the 8am kitchen rush, with a recipe card handout.

Why CYNQ recommends this
Budget fitCity coverage
Expected impact
1.2MReach
34%Engagement
61%Brand recall
Budget₹34.2L
Timeline21 days
Mass reach

The Sunday Recipe Club

Weekend cook-alongs in society clubhouses, hosted by local food creators.

Why CYNQ recommends this
Audience fitRepeat contact
Expected impact
420KReach
52%Engagement
74%Brand recall
Budget₹21.6L
Timeline12 days
Community

Chef's Table Pop-up

Chef-led tasting counters in modern trade aisles on weekend evenings.

Why CYNQ recommends this
Premium salienceDuration fit
Expected impact
180KReach
61%Engagement
80%Brand recall
Budget₹12.9L
Timeline8 days
Premium

Built for marketing leaders

FMCGTelecomFintechD2CTravelWealth ManagementLuxury & Premium LifestyleFMCGTelecomFintechD2CTravelWealth ManagementLuxury & Premium LifestyleFMCGTelecomFintechD2CTravelWealth ManagementLuxury & Premium LifestyleFMCGTelecomFintechD2CTravelWealth ManagementLuxury & Premium Lifestyle
EnergyGaming & EsportsEdTechPharmaceuticalInsuranceAutomobileEnergyGaming & EsportsEdTechPharmaceuticalInsuranceAutomobileEnergyGaming & EsportsEdTechPharmaceuticalInsuranceAutomobileEnergyGaming & EsportsEdTechPharmaceuticalInsuranceAutomobile
The problem

Hyperlocal marketing has never had real software.

Every offline campaign in India runs the same way: brand manager writes a brief, agency cycles through promoter lists and venue spreadsheets, the campaign happens, a deck arrives weeks later. Nothing compounds. Nothing predicts.

The category moves trillions of rupees a year and still runs on Excel.

One platform. Six things hyperlocal marketing has never had.

CYNQ replaces the agency–spreadsheet–WhatsApp loop with a single planning and execution surface for offline campaigns.

AI-Powered Matching

Intelligent recommendations for promoters, channels and campaign strategies.

Real-Time Monitoring

BrLive tracking of all activations with geofencing and instant updates.

Campaign Builder

Intelligent campaign creation with AI optimization.

Coming soon

Sentiment Intelligence

Emotional analytics and audience engagement insights.

Coming soon

Promoter Marketplace

Discover and hire verified promoters across India.

Coming soon

Channel Network

Access to 25K+ physical locations and venues.

Plan

Turn a brief into a complete campaign plan in minutes.

Paste a brief, upload a deck or answer a few questions. CYNQ generates the objective, audience cut, geo strategy, channel mix, promoter shortlist, timeline and budget - with a confidence indicator on every recommendation and a one-line reasoning for every promoter and venue.

Edit any section inline. Swap any promoter or venue from the marketplace. Export as PDF, shareable link or CSV.

See the planner
Generated plan
Draft
Promoter shortlist
PK
Priya Krishnan
Hindi · Marathi · Sampling
₹ 3,200/day
AM
Anjali Mehta
Hindi · Gujarati · Sampling
₹ 3,500/day
SP
Sneha Patil
Marathi · Demo · Survey
₹ 3,000/day
Marketplace

verified matches

AV

Aisha Verma

SamplingRetail

Mumbai · PR-1042

₹2,400/day
4.8
94
RM

Rohan Mehta

DemoLead gen

Bengaluru · PR-2210

₹2,100/day
4.6
88
SI

Sana Iqbal

EventsSales

Delhi · PR-1867

₹2,650/day
4.9
91
Discover

A supply graph for India's physical marketing fabric.

Vetted promoters across languages, verticals and skill profiles. Physical channels across RWAs, gyms, salons, retail, campuses and offices. Search in natural language - “Tamil-speaking female promoters in Chennai for FMCG sampling, weekends” - and CYNQ does the rest.

Featured listings are hand-curated by the CYNQ team. Full access on request.

Execute

From plan to field, with full visibility.

Once a plan goes live, CYNQ moves with it. Geo-fenced promoter check-ins, photo and video proof-of-performance, real-time campaign status, in-product messaging with promoters and channels and integrated payments and contracts.

Live monitoring

Geo-fenced check-ins, real-time status, missed-shift alerts.

Proof-of-performance

Photo and video uploads from the field, validated against the plan.

Payments & contracts

Built-in agreements and payouts to promoters and channels.

Coming next

Measure

Campaigns that teach the system.

Performance, sentiment and fraud signals flow back from every campaign. CYNQ learns what worked where, with whom, in what context - and uses that to make the next plan sharper. Predictability compounds.

Real-time visibilitySentiment intelligenceFraud detection
Campaign intelligenceLive
Trial lift over time
Sentiment by zone
Fraud detection
PRM-4821Check-in verified · Powai
PRM-6610Geo-fence match · Thane
PRM-2744Flagged · location mismatch

For the teams that run hyperlocal marketing.

Brand managers

Plan campaigns end-to-end, share with leadership, hand over to agencies - without losing the system of record.

Agencies

Run more activations with fewer ops handoffs. CYNQ becomes the shared workspace across the brand and the agency.

Marketing operations

Pre-vetted supply, structured plans, audit trails and analytics - replacing inboxes and spreadsheets.

Hyperlocal marketing is about to look different.

Five years from now, every offline campaign that matters will be planned, deployed and measured on infrastructure built for it. CYNQ is that infrastructure.

Request access.

CYNQ is sales-led at launch. Tell us about your team and the campaigns you run and we'll set up a working session.

Sign In

Common questions.

Today: AI planning, supply-graph discovery, marketplace search, exportable plans. Next phases: deployment, live monitoring, payments, analytics, sentiment intelligence.

At launch: top six metros - Mumbai, Bangalore, Delhi, Hyderabad, Chennai, Pune. All channel categories: RWAs, gyms, salons, retail, campuses, offices. Expanding monthly.

Agencies execute campaigns. CYNQ plans them - and is the system of record across every campaign you run. Agencies often use CYNQ alongside their own work.

Promoters and channels are onboarded and verified by the CYNQ team. Listings carry a "last verified" timestamp. We do not list unvetted supply.

Yes. We offer agency workspaces with workspace-switching, shared visibility with the brand and clean handoffs.

Industry-standard encryption at rest and in transit. Brand workspace isolation. SOC 2 in progress.

Sales-led for now. We'll set up a working session and quote based on your campaign volume.

A team across product, AI and hyperlocal marketing. Reach us at hello@cynq.in.